Rhetoric Situation in Articles

Lloyd Bitzer investigates the idea of morals. His article analyzes the predicament that is related with morals. It is in this situation that the non-serious inquiry emerges. The impact of the facetious inquiry on the crowd is inspected. For this situation, the facetious inquiry is inspected in the domain of craftsmanship and literature.Advertising We will compose a custom exposition test on Rhetoric Situation in Articles explicitly for you for just $16.05 $11/page Learn More Bitzer recommends that the non-serious inquiry in the conventional sense is definitely not a straightforward inquiry with repudiating thoughts, however an extensive discourse. Then again, the idea of talk is applied in portrayals where a character finds gets into a circumstance where two negating activities are to be finished. At the point when a discourse contains talk, the heaviness of the talk originates from the circumstance that the discourse depicts (Bitzer 1). Copyright and Fair Use The copyright and reaso nable use article examines the details that exist in securing copyrighted work. Copyright laws oversee the degree to which the copyright proprietor can confine the first work from being gotten to. A copyright proprietor may give a notification to caution that their unique work is copyrighted. Unique work can't be completely shielded from use by an auxiliary gathering. As indicated by the article, one can break copyright governs in two different ways. Written falsification is a penetrate of copyright morals, while duplicating of unique work is a wrongdoing. To prepare and educating, unique work might be genuinely utilized. Mentors and analysts can counter unoriginality by utilization of punishments. Then again, there are lawful ramifications for duplicating unique work subject to copyright insurance (Forness 2).Advertising Looking for paper on talk? How about we check whether we can support you! Get your first paper with 15% OFF Learn More Another article highlights Larry Lessig, a t eacher who once anticipated the current issues in copyright insurance. The teacher predicted the difficult that locales, for example, YouTube and Napster would bring to the copyright business. Moreover, the educator delineates the copyright laws as conventional and out of date according to the cutting edge society (Lessig 3). Correspondence and Argument The article by Wysocki Lynch centers around the idea of contention. A contention is a circumstance that emerges when at least two gatherings hold clashing thoughts. The idea of contention is isolated into two speculations. In a conventional contention, the gatherings engaged with the contention hold diverse coherent positions, while in the casual contention individuals have alternate points of view when deciphering a specific wonders. As indicated by the article, individuals will in general overlook the assessments of those with thoughts in spite of theirs. This augments the fracture between the gatherings in the contention. This is a direct result of absence of viable correspondence. The article keeps on clarifying the means that ought to be taken to upgrade correspondence. Along these lines, compelling correspondence diminishes contentions by empowering individuals to see one another (Wysocki Lynch 28) Communication and Design In this part of the book by Wysocki and lynch, a guide on the most proficient method to build up a structure plan is clarified. The means through which one would experience to build up a legitimate game for kids are spread out. In the two parts, plan is a key factor on how correspondence is accomplished particularly in the training division (Lynch 30). As indicated by the book, training must have a plan that understudies will react to decidedly. In this manner, correspondence can be improved through alteration of plan. Structure of contentions and explanatory circumstances is likewise investigated. Significance of examination is likewise underlined in the book. Exploration starts with a thought, which is then formed into an inquiry for which the examination is done (Wysocki Lynch 63).Advertising We will compose a custom paper test on Rhetoric Situation in Articles explicitly for you for just $16.05 $11/page Learn More Video Games Shape Our Culture Henry Jenkins delineates computer games as the workmanship for the computerized age. PC programs that are unsurprising and precise produce computer games. The boundless utilization of PC games by kids is debasing craftsmanship. A few people are against appropriation of PC games as a type of workmanship. Nonetheless, the PC games are getting regular in regular day to day existence. Jenkins’s article contends that workmanship has consistently been dealt with like the PC games. After some hesitance to acknowledge a few types of craftsmanship, the general public at last acknowledges expressions of the human experience. The article hypothesizes that PC games are the specialty of things to come. While toward one side, t he PC games are being acknowledged as craftsmanship, on another front they are viewed as aftereffects of absence of inventiveness in today’s youthful age. Dream Machines Will Wright pictures current videogames as dream machines where youngsters mess around with no type of a manual. He says that the computer games have subbed this present reality with enlivened video. His article recommends this is another pattern for people. We are on the course of supplanting all aspects of our lives with electronic devices. The games appear to be in opposition to this period of deliberate learning. The general public considers the to be as an image of debauchery. Wright at that point hypothesizes that the general public decides to see the darker side of the entire issue. He bolsters the utilization of computer games since they effectively draw in the player. He likewise says that the PC is utilized for social purposes rather that the conventional use in science. In the article, there is an expectation that games will be models of our own action later on. Works Cited Bitzer, Lloyd. Bitzer’s logical circumstance: a heuristic undertaking.. Pensylvania: Pensylvania University, 1987. Print. Forness, Megan. â€Å"Copyright and Fair Use.† Copyright and Fair Use. Form 1. lrs training, 6 May 2009. Web. lrs.ed.uiuc.edu/understudies/forness/copyright.html .Advertising Searching for article on talk? We should check whether we can support you! Get your first paper with 15% OFF Find out More Jenkins, Henry. â€Å"Culture Zone.† Technology Review [Mount Morris] 1 Oct. 2000, 1 ed., sec. Innovation: 117-120. Print. Lessig, Larry. â€Å"Free Sharing.† Ethics of Web. Variant 1. lessig.org, 5 Aug. 2011. Web. www.lessig.org/blog/2006/10/the_ethics_of_web_20_youtube_v.html . Lynch, Wysocki. â€Å"Designing Compositions Rhetorically.† Designing Compositions Rhetorically 1.January (2004): 27-33. Print. Wysocki, Anne Frances, and Dennis A. Lynch. Make, plan, advocate. second ed. White Plains, N.Y.: Longman ;, 2011. Print. This exposition on Rhetoric Situation in Articles was composed and presented by client Lexie Pate to help you with your own examinations. You are allowed to utilize it for examination and reference purposes so as to compose your own paper; be that as it may, you should refer to it appropriately. You can give your paper here.

Skills of Critical Reflection to Evidence †Free Samples to Students

Question: Talk about the Skills of Critical Reflection to Evidence. Answer: Presentation: The video is tied in with talking, one of a significant part of correspondence. In the video, two people are seen entering in a meeting type room. One of these people is Christine, the questioner, who is meeting an individual. Nonetheless, before beginning the meeting, Christine inquires as to whether he would lean toward tea or espresso. This asking alludes to her morals towards giving a warm greeting to her visitors and making them agreeable to the meeting. Giving a marked structure to the interviewee, comprising of the explanation behind the meeting demonstrates well-suited as far as deflecting any bogus cases in regards to keeping something secret. The structure, in this way, can be said as an operator for Christine as far as having a straightforward correspondence with the interviewee. Giving decision with respect to topping off the structure reflects christines liberal methodology towards the questioner. This sort of approach is adept as far as ensuring the individual suppositions of the people. Thus, the enactment, Data Protection Act (1998) appears to be applicable. The presence of Christine is able as far as attracting the interviewee for finding the necessary solutions. Thus, lays her capacity to rise fruitful in making down to earth utilizations of the scholarly aptitudes regarding effective execution of the designated obligations and duties. Making the interviewee understanding the elements of the meeting upgrades the character of Christine. From the outward appearances of Christine, it appears that she persistently tunes in to the appropriate responses of the interviewee. This tolerance causes her in the advancement of the report with respect to the meeting. Digging profound into Christines articulations, it changes as per the weightage of the appropriate responses gave by the interviewee. This is significant as far as making the interviewee guaranteed that the substance produced by them are being thought of and esteemed. Eye to eye to eye connection is a significant segment of meetings, which helps Christine and the meeting to see every others approaches in light of the proposed questions. Considering the methodologies causes Christine to picturize the interviewee as far as the articulations. Christine needs to realize each reaction in subtleties, which mirrors her curious nature as far as enhancing her biased abilities, mastery and information. The setting is one of the other significant parts of meeting. The setting should be such, which encourages the interviewee to focus on the inquiries, sent to him. The setting of the video is well-suited, as there are insignificant furnishings and books on the shelf. The sole nearness of Christine offers certainty to the interviewee as far as furnishing appropriate responses to the proposed questions. Christines warm motion through contribution tea or espresso is adaptable enough for lessening the apprehension of the interviewee. Causing the interviewee to sit on the seat rather than the couch is able as far as tricking his consideration towards the inquiries, for which Christine needs the appropriate responses. This enhances the part of eye to eye correspondence. The things put on the table can be viewed as superfluous. This is on the grounds that numerous things can stray the grouping of the interviewee. Be that as it may, the interviewee in the video appeared solidified in creating the substance to the appropriate responses, which was sent to him by Christine. Lets take the case of the youngster, who works in the eatery from morning to night, drudging hard to serve mouth-watering treats to the clients, as per the sets of the proprietor. Being treated as a slave breaks the fantasies of the 12-year-old young lady with respect to going to class and getting rich. This part of breaking the fantasies recolors the distinction of the young lady. Digging profound into the issue, utilizing youngsters is a culpable demonstration. The greater part of the occasions, the kids experience unfortunate destinies of homicide, assault among others. This destiny is the best test as far as achieving scholastic foundation (Myers 2008). The issue of youngster misuse is generally found in the edge of United States. The insights uncovered by the United States government is striking as far as the scholastic foundation of the understudies in the schools. As an issue of detail, each year, 3 million youngsters get manhandled, adding an ombre shade to the fate of the understudies (Childhelp.org 2017). Review the power of the issue, the United States government has made a mass intrigue through the online life. The site, ChildHelp, briefs the general population about the nuts and bolts of kid misuse, approaching them to make gifts for changing the life of the misled kids (Childhelp.org 2017). The site takes into account the sustenance and care of the kids, who have experienced physical maltreatment, sexual maltreatment, disregard, psychological mistreatment among others. Legislative help has empowered the offices to deal with the advancement of these youngsters. Offices, for example, Child Welfare Information Gateway have assumed up the liability to shield such kids from youngster misuse, monetarily helping their families to keep up the parity in their lives. Adherence to enactments, for example, Child Abuse Prevention and Treatment Act (CAPTA) encourages the organization staff to give security and care to the youngsters in a legitimate way (Myers 2008). The law authorities of the legislature as often as possible keep tracks of the administrations gave by the organizations to the youngsters. One of the helpful parts of the legislative activities is the arrangement of free and rudimentary instruction to the kids through simple affirmations in the schools. For this, the staff enjoy organizations for accomplishing security in the money related parameters (Aifs.gov.au 2017). Government laws have been actualized for redesigning the norms of the laws and strategies identified with kid misuse. Endorsements by the state governments approve the functionalities of these organizations as far as modifying the quandary of the kids, survivors of misuse. Not simply endorsements, the state government oversee the activities of the offices with respect to the arrangement of the necessary consideration to the manhandled youngsters. These activities incorporate the plans for fooding, housing and instruction (Childhelp.org 2017). In these activities, quality is a significant component. The sites are the operators for advising the general population about the most recent reports with respect to the avoidance of kid misuse. As of late advances have been taken to furnish each part with simple login access to the site. The volunteers monitor the online guests and rank them. This positioning framework causes the staff to survey the achievement, which they have accomplished as far as the activities attempted already (Childhelp.org 2017). As the intrigue is philanthropic, in this way, the partners and investors are not pressurized for gifts. Whatever they eagerly give, is added to the assets. These gifts are checked on regularly for surveying the monetary conditions as far as the built designs for inspiring the states of the manhandled youngsters. These assets help a great deal for sorting out social shows for the beguilement of the manhandled kids (Childhelp.org 2017). Aside from the mass interests, the offices gather assets through foundation appears, item dispatches, good cause matches among others. Survey it from the other point of view, these raising money occasions reinforce the servitude between the organizations and the administration authorities. This quality has adaptability for the presentation of worthwhile offers and plans for the kids, who have been manhandled (Childhelp.org 2017). An imaginative idea here is the arrangement of reception. This is likewise as indicated by the administrative laws presented by the state government authorities. The couple, who means to receive any youngster need to deliver a composed articulation of enticement to the responsible for the office, which is checked by the administration authorities. The grounds of check are-citizenship of the local nation, no wrongdoing records, stable salary among others (Childhelp.org 2017). The case situation referenced here is about an individual named George who is said to visit the customers of the workplace where he is a worker, without educating the supervisor about the equivalent. This circumstance will be dissected dependent on the AASW Code of Ethics. This body of the Code of Ethics is identified with the duties and qualities identified with the calling of social work. This code is set up so as to help the social laborers separately and all in all with the goal that they can act in manners that are morally responsible to seek after the expert points. This case is identified with the moral rules numbered 3.3, which is identified with Professional Integrity. The rules state that the requirements of the association ought to be given need over the individual needs or gains. The position or force given to the representatives ought to be utilized in such a manner in this way, that it serves humankind. The expert choices made by the individual ought to be morally responsible. Keeping up proficient lead is additionally significant for this situation and the individual or the part ought to carry on with duty and pride. This case can be additionally identified with the number 5.2 of the moral rules of the social specialists. The number 5.2.1 of the moral rules specifies about the need of the enthusiasm of the customers. For this situation the enthusiasm of the customer is given most noteworthy need. George has likewise the most elevated need to the enthusiasm of the customers, anyway in the process he is harming the enthusiasm of the organ ization. As per the moral rule that has been referenced, for this situation the part needs to persuade the customers that the way toward satisfying his inclinations may influence his wellbeing and honesty. He ought to persuade him in such a manner along these lines, that he can deal with the enthusiasm of the customer without harming the enthusiasm of the association of which he is a section. The part ought to

Coffee On The Wall

Coffee On The Wall I sat with my friend in a well-known coffee shop in a neighboring town of Venice, Italy, the city of lights and water.As we enjoyed our coffee, a man entered and sat at an empty table beside us. He called the waiter and placed his order saying, Two cups of coffee, one of them there on the wall.We heard this order with rather interest and observed that he was served with one cup of coffee but he paid for two. When he left, the waiter put a piece of paper on the wall saying A Cup of Coffee.While we were still there, two other men entered and ordered three cups of coffee, two on the table and one on the wall. They had two cups of coffee but paid for three and left. This time also, the waiter did the same; he put a piece of paper on the wall saying, A Cup of Coffee.It was something unique and perplexing for us. We finished our coffee, paid the bill and left.After a few days, we had a chance to go to this coffee shop again. While we were enjoying our coffee, a man poorly dressed entered. As he seated himself, he looked at the wall and said, One cup of coffee from the wall.The waiter served coffee to this man with the customary respect and dignity. The man had his coffee and left without paying.We were amazed to watch all this, as the waiter took off a piece of paper from the wall and threw it in the trash bin.Now it was no surprise for us â€" the matter was very clear. The great respect for the needy shown by the inhabitants of this town made our eyes well up in tears.Ponder upon the need of what this man wanted. He enters the coffee shop without having to lower his self-esteem he has no need to ask for a free cup of coffee without asking or knowing about the one who is giving this cup of coffee to him he only looked at the wall, placed an order for himself, enjoyed his coffee and left.A truly beautiful thought. Probably the most beautiful wall you may ever see anywhere!Author Unknown Submitted by H H Chanchani

Gerunds, Participles, and Infinitives Explained

A verbal  is a word derived from a  verb  that functions in a sentence as a  noun  or  modifier  rather than as a verb. In other words, a verbal  is a verb that acts like a different part of speech. Verbals include  infinitives,  gerunds  (also known as  -ing  forms), and  participles  (also known as  -ing  forms  and  -en  forms). A word group based on a verbal is called a  verbal phrase. Each of these verbals is often part of a phrase, which includes related modifiers, objects, and  complements. What Are Participles? A participle is a verb form that can be used as an adjective to modify nouns and pronouns, as in this example: The children, crying and exhausted, were guided out of the collapsed house. Crying is a present participle, formed by adding -ing to the present form of the verb (cry). Exhausted is a past participle, formed by adding -ed to the present form of the verb (exhaust). Both participles modify the subject, children. All present participles end in -ing. The past participles of all regular verbs end in -ed. Irregular verbs, however, have various past participle endings—for instance, thrown,  ridden, built, and gone. A participial phrase is made up of a participle and its modifiers. A participle may be followed by an object, an adverb, a prepositional phrase, an adverb clause, or any combination of these. For example, in the following sentence the participial phrase consists of a present participle (holding), an object (the torch), and an adverb (steadily): Holding the torch steadily, Jenny approached the monster. In the next sentence, the participial phrase consists of a present participle (making), an object (a great ring), and a prepositional phrase (of white light): Jenny waved the torch over her head, making a great ring of white light. What Are Gerunds? A gerund is a verb form ending in -ing that functions in a sentence as a noun. Although both the present participle and the gerund are formed by adding -ing to a verb, the participle does the job of an adjective while the gerund does the job of a noun. Compare the verbals in these two sentences: The children, crying and exhausted, were guided out of the collapsed house.Crying will not get you anywhere. Whereas the participle crying modifies the subject in the first sentence, the gerund crying is the subject of the second sentence. What Are Infinitives? An infinitive is a verb form—often preceded by the  particle  to—that can function as a noun, an adjective, or an adverb. Compare the verbals in these two sentences: I dont like crying in public unless Im getting paid for it.I dont like to cry in public unless Im getting paid for it. In the first sentence, the gerund crying serves as the direct object. In the second sentence, the infinitive to cry performs the same function. Exercise: Identifying Verbals For each of the following sentences, decide if the word or phrase in italics is a participle, a gerund, or an infinitive. The childrens singing and laughing woke me up.Jenny likes to dance in the rain.There are many ways of breaking a heart.A broken heart will mend over time.Happiness is having a large, loving, caring, close-knit family in another city. — George BurnsI believe that laughing is the best calorie burner.I dont want to achieve immortality through my work. I want to achieve it through not dying. — Woody AllenI dont want to achieve immortality through my work. I want to achieve it through not dying. — Woody AllenIt is not enough to succeed. Others must fail. —Gore VidalSucceeding is not enough. Others must fail. Answer Key Gerund: In this sentence, the words  singing  and  laughing function as nouns, making them gerunds.Infinitive: You can tell that  to dance  is an infinitive because to precedes the word dance.  Gerund: The verbal  breaking  serves as a noun. It is also the object of the preposition  of.(Past) participle: Implied in this sentence is the verbal phrase, that  has been  preceding the verbal,  broken, making it a past participle, which indicates something that happened and was completed in the past.(Present) participles:  Loving and caring  are actions that are occurring in the present, making these verbals present participles.Gerund:  Laughing  is a noun making it a gerund.Infinitives: The verbal to achieve, in both cases, is an infinitive because its a verb preceded by  to.Gerund:  Dying  is used as a noun in the sentence.Infinitive:  To succeed  is an infinitive—a verb preceded by  to.Gerund:  Succeeding  is a noun here; indeed, it is the subject of the first sentence, making it a gerund.

Analysis Of Inclusive Leadership And Organizational Culture

Analysis of Inclusive Leadership A corporation in the United States began a major expansion project, moving into the international markets of Germany, Iran, Singapore, and Greece. My participation in this initiative centralized on leading the Inclusive Leadership Team (ILT), whose task included investigating the suitability of the inclusive leadership model for this effort. To facilitate the appropriate incorporation of inclusive leadership in this global effort, I led the ILT in determining the application of inclusive leadership for the reinforcement of the organizational culture. The ILT established the fitness of inclusive leadership for facilitating the development of a global organization by scrutinizing the attributes of inclusive†¦show more content†¦These traits in turn, generate an attitude of value amongst team members (Carmeli et al., 2010). One example of this effect occurred in a cardiac care facility in New England (Fitzpatrick, 2004). In this setting, the inc lusive leadership style showed positive results when several care units shared one director, changing the care environment from strictly departmental dynamics, to one where patient care was the focus (Fitzpatrick, 2004). The nurses gained mutual respect for specialized skills, and a team mentality grew as a result. By adopting this leadership model, the management took a more global view, and abandoned the â€Å"us/them† thinking, preferring the â€Å"we† philosophy (Fitzpatrick, 2004). By its name, inclusive leadership relies on all who are part of the team, capitalizing on mutual relationships that benefit both the leader and the team member (Hollander, 2012). Accomplishing goals with those on the team, rather than merely giving assignments presents a fundamental contrast between inclusive leadership and top-down configurations (Hollander, 2012). The comradery established between the leader and team member encourages a two-way relationship based on respect, responsiveness, responsibility, and recognition (Hollander, 2012). Effective leadership comes with the leader’s attention directed toward the needs and interests of the team

Pakistan’s Banking Sector Current Situation And Critical Issues Free Essays

string(113) " banking system in Pakistan today is that the depositors are not getting adequate return on their bank deposits\." Pakistan’s banking sector reforms which were initiated in the early 1990s have transformed the sector into an efficient, sound and strong banking system. The most recent comprehensive assessment carried out jointly by the World Bank and the IMF in 2004 came to the following conclusion: â€Å" for reaching reforms have resulted in a more efficient and competitive financial system In particular, the predominantly state-owned banking system has been transformed into one that is predominantly under the control of the private sector. The legislative framework and the State Bank of Pakistan’s supervisory capacity have been improved substantially. We will write a custom essay sample on Pakistan’s Banking Sector Current Situation And Critical Issues or any similar topic only for you Order Now As a result, the financial sector is sounder and exhibits an increased resilience to shocks. † The major changes that have occurred in the banking sector during the last decade or so can be summarized as follows: a) 80 percent of the banking assets are held by the private sector banks and the privatization of nationalized commercial banks has brought about a culture of professionalism and service orientation in place of bureaucracy and apathy. ) The banks that were losing money due to inefficiencies, waste and limited product range have become highly profitable business. These profits are, however, being used to strengthen the capital base of the banks rather than paying out to the shareholders. The minimum capital requirements have been raised from Rs. 500 million to Rs. 6 billion over an extended period in a phased manner. The consolidation of the banking sector into fewer but stronger banks will lead to better management of risk. c) The banks that were burdened with the non-performing and defaulted loans have cleared up their balance sheets in an open transparent, cross-the-board manner. Contrary to the popular myth the main beneficiaries of the wirite-offs of the old outstanding and unrecoverable loans have been from almost 25 percent to 6. 7 percent by Dec. 2005. Small individual borrowers the ratio of non-performing loans of the Commercial Banks to total advances has declined. d) The quality of new assets has improved as stringent measures are taken to appraise new loans, and assure the underlying securities. Online Credit Information Bureau reports provide updated information to the banks about the credit history and track record of the borrowers. Loan approvals on political considerations have become passe. Non-performing loans account for less than 3 percent of all new loans disbursed since 1997. e) The human resources base of the banks has been substantially upgraded by the adoption of the principles of merit and performance throughout the industry. Recruitment is done through a highly competitive process and promotions and compensation are linked to training, skills and high performance. The banks now routinely employ MBAs, M. Coms, Chartered Accountants, IT graduates, economists and other highly educated persons rather than Clerical and Non Clerical Workers. The banking industry has become the preferred choice of profession among the young graduates. f) Banking Technology that was almost non-existent in Pakistan until a few years ago is revolutionizing the customer services and access on-line banking, Internet banking, ATMs, mobile phone banking and other modes of delivery have made it possible to provide convenience to the customers while reducing the transaction costs to the banks. Credit Cards, Debit Cards, Smart Cards etc. are a thriving and expanding business in Pakistan. Once the RTGS is put in place the payment system in Pakistan. Would enter a new phase of modernization. ) Competition among the banks has forced them to move away from the traditional limited product range of credit to the government and the public sector enterprises, trade financing, big name corporate loans, and credit to multinationals to an ever-expanding menu of products and services. The borrower base of the banks has expanded four fold in the last six years as the banks have diversified into agriculture, SMEs, Consumers financing, mortgages, etc. The middle class that could not afford to buy cars or apartments as they did not have the financial strength for cash purchases are the biggest beneficiaries of these new products and services. ) Along with strong regulation, supervision and enforcement capacity of the State Bank of Pakistan a number of measures have been taken to put best corporate governance practices in the banking system. ‘Fit and proper’ criteria have been prescribed for the Chief Executives, members of the Boards of Directors, and top management positions. Accounting and audit standards have been brought to the International Accounting Standards (IAS) and the International Audit Codes. External audit firms are rated according to their performance and track record and those falling short of the acceptable standards are debarred from auditing the banks. These practices were put in place in Pakistan long before the scandals of Enercon, World Call and Pramalat had shaken the corporate world. i) The foreign exchange market that was highly regulated through a system of direct exchange controls over suppliers and users of foreign exchange has been liberalized and all purchases and sales take place through an active and vibrant inter-bank exchange market. All restrictions have been removed with full current account convertibility and partial capital account convertibility. Foreign investors can now bring in and take back their capital, remit profits, dividends and fees without any prior removal and directly through their banks. Similarly, foreign portfolio investors can also enter and exit the market at their own discretion. The main lesson learnt from the last decade suggest that financial sector functions effectively and efficiently only if the macroeconomics situation is favorable and stable. The need to maintain macroeconomic stability will thus remain paramount in the years to come. The agenda for further reforms in the financial sector is still quite formidable and the challenges to spread the benefits of financial liberalization among the middle and low income households and small and medium farms and enterprises are still enormous. There are several areas of dissatisfaction with the banking sector that need to be addressed. The most serious complaint against the banking system in Pakistan today is that the depositors are not getting adequate return on their bank deposits. You read "Pakistan’s Banking Sector Current Situation And Critical Issues" in category "Papers" The difference between the monthly weighted average rates of lending and deposits is taken as an indicator of the spreads earned by the banks. It is true that these spreads have widened in the recent months land this phenomenon has caused resentment among those whose only source of income is their returns from bank deposits. But it is important to examine the facts and their form judgments The monthly comparisons are meaningless because PLS deposit rates are changed every six months, while the lending rates are continuously adjusting because they are automatically linked to T-bills or KIBOR rates. During the last eight months the weighted average deposit rate has risen from 1. 6 percent in July – Feb, 2005 to 3. 9 percent in July – Feb, 2006. This trend reflects that the return on the new deposits mobilized is much higher than what the average rate indicates. The old deposits are earning much lower rate because they were lodged at the time when the overall structure of interest rates had come down significantly. This lag is adjustment between the deposit and lending rates is due to the costs incurred by the depositor in shifting deposits from one bank to the other. The additional deposits mobilized in the last twelve months amounted to Rs. 382 billion i. e. a growth rate of 16. 8 percent. This growth rate took place despite deceleration in the volume of Resident Foreign deposit accounts. So if the deposit rates were unattractive then this high growth rate in deposits mobilized by the banks appears to be puzzling. The reason for this high growth is that the fresh deposits were fetching an average return of 6. 2 percent in March, 2006 compared to 3. 5 percent in July, 2005 – rise of 270 basis points in nine months. In the coming months the average rate is likely to move further upwards bringing them to positive real interest rates. Why have the profits of the banks risen so sharply in the last few years? There are several reasons that need to be understood: First, the drag of non-performing loans has been eased considerably reducing the need for setting aside the provisions for loan losses. As these provisions were made at the expense of the profits the banks are now reaping the benefits of building up substantial provisions and taking the hit on their profits in the past. Second, the corporate income tax rate on banks’ profits has gradually come down from 58 percent to 38 percent saving on their tax deductions. These savings not only get translated in to higher profits but also act as incentives for better performance because the tax rate no longer acts as a penalty. Third, the diversification of the banks assets into new and so far underserved segments such as agriculture, mortgage, auto, SMEs, Consumer and Credit Cards have raised their net interest margins. As competition has become quite tough in the corporate segment the margins on corporate loans have been squeezed considerably. But the spreads earned in these new segments are quite attractive. Thus a large part of the profits originate from lending to these underserved segments of the population. This is a Win- Win situation as small farmers, small businesses and middle class consumers, who had so far been denied access to bank credit, are able to get financing the banks are able to earn higher spreads. Fourth, there has been a shift in the maturing profile of both the banks’ deposits and banks’ loans. Half of the total deposits are now placed for short term duration earning negligible rates of return compared to the past where the distribution of deposits were concentrated in medium to long duration earning much higher returns. On the assets side, more of the bank loans are being disbursed for fixed investment purposes. These have long maturity structure and pay higher interest rates in double digits. This shift in the composition of deposits and advances has helped earn the banks a higher spread boosting their profitability. As the majority of the banks are operating in the private sector they will remain guided by the bottom line considerations i. e. the profits. Consolidation and market competition will act as a deterrent on abnormal profits but it is the responsibility of the regulator to ensure that these profits are not made by taking excessive risk with the depositors’ money or by banks indulging in collusive practices. The regulator has to ensure that the access to credit is further broadened and small farming households, small and medium businesses and middle classes are able to meet their legitimate credit needs. At the same time the regulator has to take stringent action against those banks found guilty of anti-competitive or collusive practices. Another popular indictment against the banking sector is that they are financing speculative activities such as stock market trading, real estate, commodities, auto etc. The facts do not support this indictment. Direct and indirect exposure by banks in stock market equities has been limited to 20 percent of their capital i. e. the maximum amount all the banks can collectively provide for this activity is only 40 billion. The outstanding stock of bank advances in March, 2006 stood at Rs. 2063 billion. Thus the bank credit allocated for stock market equity trading is less than 2 percent of the total advances of the banking system. If we further assume that some amounts are diverted from consumer loans or corporate loans also the exposure of the banks may double to as much as 4 percent but the securities and collaterals against the diverted loans may not necessarily be the scrips themselves. Real estate financing by banks is restricted to mortgage loans only and the purchase of plots cannot be financed by the banks. Mortgage loans can be disbursed in installments after physical verification of the various phases of construction. The total disbursements of loans for mortgage amounted to Rs. 11. 4 billion in FY 05. Commodity financing and its prevailing rates are not attractive for the borrowers as there has been net retirement of commodity loans in the first nine months of the current fiscal year. The regulatory environment for the banks to indulge in lending for speculative purposes is not very propitious. The State Bank of Pakistan supervisors are not only vigilant in their on-site inspection but they monitor the banks on a continuous basis and can detect irregularities and violations fairly quickly. The more deterrent effect of strong oversight by the supervisors is enough to discourage such activities. The penalties imposed by the supervisors on recalcitrant banks are quite severe. How to cite Pakistan’s Banking Sector Current Situation And Critical Issues, Papers

Effective Approaches in Leadership and Management free essay sample

A magnet hospital is considered to be one where nursing provides excellent patient care, where nurses have a high level of job satisfaction, and where there is a low staff nurse turnover rate. This paper will discuss how nursing leaders and managers obtain magnet designation. Nursing leaders and managers play an important role in attaining magnet designation and take different approaches in order to achieve such status. Obtaining magnet status is essential and highly recognized in the nursing practice today. Nurses play a vital role in patients’ and families’ overall experience and are the primary source of care and support during the most vulnerable times in an individuals’ life. At magnet hospitals, nurses are attentive and knowledgeable, spending more time at patients bedsides providing compassionate and upmost quality of care. Managers are constantly striving to maintain quality service and patient care through the use of patient surveys in order to plan short and long term objectives in order to take appropriate actions. With the use of patient surveys, managers are able to inform their staff on areas for improvement or where to keep up the good work. Managers provide direction and motivation to their nursing unit in order to carry out desired actions and are focused on making sure that their staff are following the correct policies and procedures in order to maintain a safe workplace. Leadership in nursing maintains proper policies and procedures, but the main focus is on influencing staff to accomplish goals. Nurse leaders inspire others to work together in quest of a shared goal, for instance, improved patient care. The nurse leader is a critical thinker, sets goals, uses effective communication, and recognizes the emotional needs of others (Roskoski, 2012). Nurse leaders carry out any changes that are to be made that have been implemented by management. Scottsdale Healthcare is an organization of magnet status and is continuously striving to find ways in which to improve patient satisfaction and quality of care. As of October 2011, Scottsdale Healthcare implemented bedside report in order increase patient satisfaction providing the patient and family knowledge in regards to their condition and plan of care in order to set goals for the patients recovery and gives them the ability to ask questions. Prior to bedside report taking effect, management gathered all employees from the unit going over what is to be expected and how bedside report was not only taking effect on our unit alone, but hospital wide. Nursing leaders knew that they had a situation at hand due to the fact that nursing staff was so comfortable in giving report at the nurses station and did not want to wake the patient or deal with a family member, but they remained positive and encouraged staff that this would dramatically change our satisfaction scores. In maintaining patient satisfaction scores, the hospital would qualify for reimbursement from Medicare. The nurse leaders were the one’s who made the transition a smooth process, as the managers just informed staff how things were going to be. The nurse leaders give others the ability to understand the vision, informing those of why they are being asked to do things, and how it relates to the bigger picture (The difference between leadership and management, 2012). In order to maintain magnet status, managers and nurse leaders must work together in order to meet the necessary requirements. With implementing bedside report, not only have patient satisfaction scores increased, the rapport between patient and nurse and quality of care has increased as well. Organizations such as Scottsdale Healthcare are recognized for treating their employees with respect and encourage educational growth in offering tuition reimbursement. With upholding magnet status, organizations are able to keep their employees when given the ability to offer such programs. This writer has been an employee at Scottsdale Healthcare for five years now and has seen many changes take effect on the unit implemented by the nurse manager striving to increase patient satisfaction. Changes that have occurred on the unit consist of edside reporting, hourly rounding, and updated white boards for patient information, just to name a few. Within the past couple of months, patient satisfaction scores have decreased and management is not happy. The nurse managers have informed staff that if hourly rounding, bedside reporting, and updating white boards are not being completed employees will be reprimanded. The nurse managers have been going into patient rooms asking the patients if their nurse has been performing the tasks as listed above, and take it upon themselves to tell the patient that if these tasks are not being performed, then the nurse could possibly be terminated. With all the negative feedback from the managers, nurses are becoming burned out. The nurse managers want to see an increase in outcomes, but drive to do so is lacking from constant negative feedback. At the last staff meeting, we were informed that if patient outcomes did not increase, then we need to start looking for employment because there are other individuals out there that would love to have our position. On the other hand, the nurse leaders acknowledge the irritation of decreased satisfaction scores, but go above and beyond to build up morale for a positive change. Those who take the time to listen to others and incorporate ways to improve issues on the unit are considered as participatory leaders. This leadership style includes the leader and one or more employees in the decision making process (Leadership Styles, 2010). As a team, the nurse leader and employees will be able to come up with a plan on ways to improve patient satisfaction, with the nurse leader having the final say. All in all, managers and nurse leaders ultimately have the same goal; it is just the difference in approaches and how one handles stress. A nurse leader wants to provide assistance in any way possible, they are creative and remain positive, whereas, nurse managers will stay completely focused on improving situations and are more controlling not providing any assistance. This writer believes that she is a better leader than manager. Participatory leadership is this writers way of dealing with situations at hand. Effective communication and taking into consideration the feelings of others along with providing a helping hand whenever in need is of upmost importance to this writer. A way that patient satisfaction scores could increase on the unit that this writer works on is if the managers took a different approach in how they speak to their staff creating a different vibe on the floor rather than biting your tongue every time you see their face. However, it is very possible that due to the clientele we provide care to, a lot of them suffer addiction problems and often times request more medications than what we are able to give. These unhappy patients are more than likely the ones who return the patient satisfaction surveys, therefore, resulting in poor satisfaction scores. Leadership and management play an important role in the nursing process, but their focus is different depending on the situation. Nurse managers and leaders strive for doing the right thing and doing things right. With the dramatic and rapid changes in healthcare today, possessing critical thinking, active listening, and coping skills are essential in the nursing workforce. Together, leaders and managers need to imagine the future and lead the way to a productive and well-organized unit with satisfied employees in order to maintain magnet status.

Atomic Absroption Spectroscopy essays

Atomic Absroption Spectroscopy essays Atomic Absorption Spectrophotometers An atomic absorption spectrophotometer consists of many complex and integral pieces. These components work together to help determine the concentrations of many different elements in various products to a very precise and accurate value. The instrumentation can vary depending on the use the machine is designed for, and the amount of accuracy that is required. There are four basic components of atomic absorption spectrophotometer. They are as follows: a narrow band source of EMR (electromagnetic radiation), the sample compartment where the sample is atomized, a monochromator which is used to isolate the certain wavelength of EMR you are interested in, and a detector which determines how much of the EMR was absorbed scattered by the sample. The most common source used in atomic absorption spectroscopy (AAS) is a hollow cathode lamp (HCL). The HCL has two electrodes, an anode that is negatively charged, and a cathode having positive charge. This charge is a result of a large electrical potential across the electrodes. These electrodes are contained in a sealed glass tube filled with an inert gas such as argon or neon. This inert gas is to prevent the oxidization of the electrodes. The anode is made of tungsten and the cylindrical cathode is made of the element of interest. This results in that a different lamp is required for each element t hat is to be analysis, but it is possible to buy lamps which have cathodes made of multiple materials making it possible to analyze more than one element at a time. The EMR that is created from the lamp is focused on the sample compartment in a fine beam. In the sample compartment the sample is atomized, by either flame atomization or by electro thermal atomization. In the flame atomization the sample is introduced into laminar flow burner where the sample is mixed with the fuel and oxidant and introduced into the flame as a smooth (laminar) flow. The mixture t...

Consumer Behavior Essays

Consumer Behavior Essays Consumer Behavior Essay Consumer Behavior Essay Taylor’s University Consumer Behavior BUS2344 Assignment 1 Name: Tan Carmen Student ID: 0300491 Lecturer: Dr. Jeannot Abdul Karim Due Date: 15 October 2012 Question 1 Brand equity is the intangible value built by company overtime based on consumers’ perception, liking and loyalty of the brand name. (Aaker and David, 1991) As a customer-centric organization, FN tends to build up a good relationship and consistently communicate with customer to ensure customer loyal to their brand. FN brand vision of bringing enjoyment and enriching daily social life made the perception of the brand into customer’s mind. In addition, FN makes their customers to like and have good perception to the brand by giving free cups of Teh Tarik, lucky dip and activities to sustain consumer interest. Besides, FN organized a national consumer promotion campaign to promote brand name loyalty and reward loyal customer with attractive prize to ensure loyal customer return and purchase more. FN eliciting considerable interest and delivering excitement for the brand products and get recognition widely, it had successfully notched a high brand equity score of 7. 9. (149 words) Question 2 Customer loyalty refers to the behavior of repeat customer, as well as offering good review and favorable word of mouth to friends or family. (Wisegeek, 2012) It is a main challenge for a company to retain loyal customer, due to customer are given more choices, distinction between brands fade and development of new product from competitor. The introduction of this product can be seen as an induction from a growing trend in men’s use of liquid soap as well as overall personal care. The liquid body soap market grew to $733 million in 2008 from $480 million in 2003, an increase of 53 percent, according to Mintel, which projects revenue will top $1 billion in 2013. Men’s formulas are growing more rapidly than women’s and unisex products, from a 17 percent share of overall category revenue in 2005 to 28 percent in late 2009 (3). Male consumers are paying more attention to their looks. The trend is being driven by male role models which including sportsmen and film personalities. As the gender boundaries are blurring, global firms are increasingly focusing on finding new ways of making profits from the emerging characteristics of men consumer segment. The world market for mens grooming products is projected to exceed $33. 2 billion by the year 2015, According to New Report by Global Industry Analysts, Inc. 4) An executive of Nivea’s parent company wisely identifies 2 of its primary competitors in his statement in regards to the Nivea Active 3. â€Å"The target we have is slightly older than Axe or Old Spice,† said Mr. Maurer, of Beiersdorf. â€Å"We’re talking to a more confident guy that knows who he is and what he stands for, and who is past the trying-to-get-the-girl stage (3). † Axe is the most popular men’s brand, with a 7 percent share of the total body wash market, ac cording to Information Resources, a market research firm. Old Spice, which introduced body wash in 2003 and is a close second to Axe among men’s brands, with 6 percent of the total market, also emphasizes manliness: it is the official body wash of the N. F. L. and Nascar. As far as the overall market the evoked set of brands in the men’s grooming industry include Procter Gamble which sits high atop with brands as varied as Head Shoulders, Gillette and Old Spice, the Cincinnati-based producer accounts for 43% of all industry sales (5). Also, Dove has made a conscious attempt to move from the awareness set to the evoked set with its amid the high-profile entry of Dove Men+Care (6). Finally, Axe is definitely included in this consideration set within an industry that has seen significant growth in the past few years. The market for men’s grooming products grew to $4. 83 billion in 2009, from $2. 38 billion in 1997, according to Euromonitor International, a market research firm. Axe is widely credited for driving much of that growth, all but creating the male ody spray category and continuing to enter categories that mainstream men’s brands have historically avoided, most recently hair care, with Axe introducing shampoo in 2008 (7). Nivea Active 3 Competition Head Shoulders Selection of 2-in-1 Shampoo/Conditioners GilletteBody Wash/ Shaving Foam or Gel AxeShampoo/ Shower Gel DoveSelection of 2-in-1 Body/Face Wash Old SpiceBodywash Various BrandsBar Soap (Substitue) Nivea Active 3 can be found in retail outlets, supermarkets and online sites. The product can be purchased at your local Walgreens or CVS as well superstores such as Target and Walmart. Also, Nivea Active 3 is sold at supermarkets and grocery store such as Dominicks, and Jewel’s. The product can be purchased online on the websites of the previously named retails outlets stores and many more. Nivea Active 3 can be purchased such as Amazon and Ebay, There are numerous outlets and as long as there is significant interest n purchasing the products its presence will remain sound. Brand Positioning According to the Gillette Company, 94 million men age 15 and older remove hair. Of that 94 million 72% (68 million) use a blade or razor (8). This is the market for the Active 3. Nivea begins to focus on its target through its current advertisements. One of the reoccurring patterns in Nivea’s current advertisements of Active 3 is that all the actors appear to be around the age of 30. This is an appropriate demographic because the strongest value of Active 3 is that it is convenient and time saving. Also, since the capability to shave with Active 3 is one of the main components of the product, this will appeal to males 30 and older as shaving has become a part of their routine of grooming themselves. The Generational Cohorts, which are targeted are; the latter Generation X and the early members of Generation Y. Also, the actors demonstrate the removal of chest hairs. Since the activity of the actor using Active 3 occurs during the routine of taking a shower, the extension of that routine into chest hair removal would be more prevalent to male 25 and older. The development of chest hair begins normally during late puberty, usually between the ages of 15 and 18. It can also start later, between the age of 20 and 30, many men in their twenties have not yet reached their full chest hair development. The growth continues subsequently. In older adult years androgens cause thickening of the hair (9). Get more done in the shower! This is a tagline that can be found on advertisements of Active 3. This shows its target to the market of males that would appreciate the convenience and time saving value of the product. This would be most relevant to professional males who welcome solutions to make their day more productive. The tagline â€Å"Get more done in the shower! † and age of the models illustrate Nivea’s target market as business professional males 25 years and older. The versatility of NIVEA FOR MEN Active 3 is based on a unique formula to fulfill three purposes at the same time: to gently cleanse the skin, to mildly and effectively shampoo the hair and to create the ideal foam texture for a smooth shave for both facial and body hair. Even though the product is so convenient to use, it doesn’t compromise on quality (1). Nivea has positioned itself convenience in the mind of men who grooming routine consist of showing, shampooing and shaving. It enables men to do 3 grooming activities at the same time using one quality product, Active 3. All of the advertisements for Active 3 communicate its position which should make memory and learning about the product become much easier (book). Customer Analysis The personal grooming activities of showering, shaving and shampooing ones hair address the need to have a clean, good smelling body with clean hair and a cleanly shaved face and body. In most societies, a clean body and clean hair are apart of the culture. Also, in many societies a nicely shaven face and even body is looked upon a clean cut and acceptable. This places the customer need being address through Nivea’s advertisement as â€Å"Belongingness† in Maslow’s Hierarchy of Needs. Active 3 addresses this need and also recognizes the problem of saving time in doing these grooming activities and provides the solution of doing them all simultaneously. The cultures that will consume Active 3 are those whom focus on individualism, hard work and male personal grooming as a norm. Members of individualist cultures tend to strive for independence and have self-concepts defined in terms of their own aspirations and achievements (10). † In individualistic cultures, culturally congruent individualistic appeals will generate more favorable attitudes towards the ad, brand attitudes and higher purchase intentions when used for products that satisfy personal consumption purposes rather than a social purpose (11). Acitve 3 is most definitely for personal consumption. It focuses on personal grooming and individual appearance. How can I save time in my day to make my day more productive? This is the question asked by a culture that values hard work. Active 3 promotes its consumption as a means of convenience and time saving to help construct a more productive grooming routine so that one can get more done in their day, In the Active 3 advertisements, the models have a result of having a freshly shaven face and body with their body and hair appearing to be looking and smelling good. This appeals to a culture where the model represents personal grooming as norm for males within the culture. Since the advent of metrosexuality, companies have realized that they have a new market to capitalize on men who spend their money on grooming and appearance supplies. Walk through the aisles of any US drugstore, and you’ll notice an abundance of male-targeted personal grooming products, such as anti-aging eye-creams, shower gels and formula facial cleansers, slowly monopolizing the shelves. With so many brands clamoring for their slice of the pie, metrosexuals have out and out become their own market segment. And as sales figures roll in, there is clear evidence that the metrosexual market is indeed quite viable (12). Nivea’s Acitve 3 serves the metrosexual segment by providing a â€Å"new† more efficient way to groom with the quality this segment has grown to expect. One of the most relevant characteristics of the meterosexual subculture is maintaining a well-groomed appearance. The Active 3 influences its purchase by providing this subculture the means to maintain a their appearance daily with ease and convenience. Customer Personality In regards to the five-focus model of personality, the personality of the typical user of Nivea Active 3 is one who is â€Å"Open to Experience†. Their openness includes a general appreciation for art, emotion, adventure, unusual ideas, imagination, curiosity, and variety of experience. The user of Active 3 is open to experience is intellectually curious, appreciative of art, and sensitive to beauty (13). Men’s attitude towards using a shower gel versus shower soap has changed. But a man using shower gel is still a relatively new acceptable action of the male segment. Coupled with the fact that Nivea has produced a product that has a 3-in-1 function, Active 3 is can be defined as â€Å"new†. The personality of the consumers that purchases this product is curious and open to an unusual idea. The purchaser appreciates the imagination of the product and is adventurous in pursuing the new experience of the product in hopes to find a novel grooming solution. The most prominent consumers of the Nivea Active 3 are young, upscale, and keep up with the latest technology and in tune with new products and services. They live in fashionable neighborhoods and where fashionable clothes. They are highly educated professionals who work hard and play hard. These consumers are within arms length of trendy boutiques, various restaurants, and the popular bars. They enjoy dating, meeting new people and are seen in many social environments. Shopping is an activity that is enjoyable. They shop at brick and mortar as well an online. Traveling and athletics are apart of their many hobbies. They also keep abreast of what is going in the world by reading newspaper, magazine and following events on online websites (Hawkins, 446). The life style of the user segments may have varying life style. These life styles may vary by the age group of the user segments. The life style that is reoccurring throughout all user segments is traveling, participating in athletics and staying abreast with world events through reading newspaper, magazines and the use of the internet. The variation would be found in the social environment. The older the age of the user segment, the less we will see them at social scenes such as bars and dating arenas. Nevertheless, all user segments have some balance of hard work and social networking. This life style influences their interest to consume Nivea Active 3 for its convenience and time saving value. All consumers of the Active 3 have general lifestyle patterns of conducting the activities of showering, shaving and shampooing their hair with in close proximities of time. Purchase Decision Process Nivea is commonly included in the men’s evoked set for men’s body wash but it is not in the evoked set for men’s shampoo, or men’s shaving cream. Nivea is in the evoked set for product that can do all three functions since there are very few products that have the same attribute in one solution. For male consumers that are making a decision about their purchase of body wash there is a limited evaluation criterion. In most cases, men used brand recognition as an initial search process. This is why the most successful men body washes are usually brand extensions to other products men use i. e. Gillette razors/cream or Old Spice cologne. To Nivea’s advantage, brand recognition is not the most important criterion men’s decision. Elimination –by-Aspect is the decision rule for men purchase decision. If it doesn’t smell good, the product is eliminated from consideration. Once the consumer proceeds to the next step in the decision, Active 3 being able two additional functions would shift to a disjunctive decision rule. Active 3 will be selected over other body washes as it surpasses them on the criteria of fulfilling the shaving and shampooing function since they do have these as options. Since Nivea is not in the evoked set for shampoos or shaving creams the consumer must see the added benefits of two additional functions as a deciding factor. A brand such as Gillette (shaving cream) or Head and Shoulders (shampoo) will have the advantage in their respective functions if the consumer’s basis of evaluation criteria is nominal in their decision-making. But if Nivea can effectively influence consumers to adopt a compensatory decision rule, their product will be purchased, as it will rate highest on the summary of the consumer’s judgment of relevant evaluative criteria if the additional functions do in fact become relevant in the mind of the consumer. Finally, if the consumer decision is based on a product that can satisfy all 3 functions, shaving, shampooing and showering, that consumer will purchase Nivea Active 3 based on the disjunctive decision rule. This will be due to the fact there are little to no other products that provide a solution for all 3 functions in one product. The consumers initial purchase process will be limited and the result will be some post-purchase dissonance. The level of dissonance will be low because the product is inexpensive. The consumer has used other products as resolutions to each of the functions provided by the Nivea Active 3. Their information search on the product prior to purchase will include recommendations from family, friends or peers and Internet searches for review and feedback on the item. There can be more immediate purchase evaluation because the individual can consume the product right away and decide if they are satisfied or dissatisfied. If the consumer is dissatisfied it is likely they will retain the item and store it as a means of â€Å"back up† or use the remainder of the product and not repurchase the item. Because it is a personal item, the result will be some negative word of mouth communication. If the consumer is satisfied there will likely be repurchases with no post purchase dissonance. The repurchase decision will become nominal. Marketing Assessment Product features Nivea can capitalize on the convenience of Active 3 by producing a Travel size bottle. The travel size bottle can be marketed, to be consumed on business and leisure travels. It can be marketed, to be taken to the fitness gym or any other physical activity. This will truly be a â€Å"back up† for men whom want to maintain a fresh, groomed body throughout the course of a day. â€Å"You Never Know When You May Need It†. Nivea should create an economy sized bottle to be marketed to fitness clubs and sporting facilities. The Active 3 can be placed in dispenser in showers in these facilities. This would be perfect for those consumers as they can use this for any or all of the 3 functions after their activities. Advertisements Nivea needs more print, TV and Internet advertisement. The product is still relatively new and many consumers do not even know it exists. Before other brands began producing their own 3-in-1 formulas, Nivea should focus on it brand awareness. There should be create a campaign that conveys the same message over a number of advertising avenues so that it can strengthen it brand positioning. Commercial Content Idea Tagline: â€Å"You Can Do it All! † Models: A diverse group of men of all different races and ethnicities. Problem: There should be several un-groomed or slightly groomed men conducting different activities such as (1) waking up preparing for work (2) completing a work out at the gym (3) getting prepared for a date and/or a night on the town (4) on a business trip Solution: Nivea Active 3 is their solution in each events and the result is a clean, well groomed individual prepared to take on the world â€Å"You Can Do It All† Reference Hawkins,D. I. , Mothersbaugh, D. L. (2010). Consumer Behavior: Building Marketing Strategy (11th Edition) 1) niveausa. com/products/mens-care/active3-shower-gel 2) prnewswire. com/news-releases/showering-will-never-be-the-same-again-as-nivea-for-men-introduces-active-3-three-in-one-shower-agent-combining-body-wash-shampoo-and-shave-gel-61908112. html 3) nytimes. com/2009/09/08/business/media/08adco. html 4) prweb. com/releases/grooming_products/toiletries_bath_shower/prweb3685224. htm 5) euromonitor. om/mens-grooming-in-the-us/report 6) http://adage. com/article/news/advertising-marketers-jump-men-s-grooming-trend/142655/ 7) nytimes. com/2010/08/18/business/media/18adco. html 8) shavingstuff. com/archives/000825. php 9) http://en. wikipedia. org/wiki/Chest_hair 10) http://chronicle. uchicago. edu/070712/perspectives. shtml 11) http://smib. vuw. ac. nz:8081/www/ANZMAC2000/CDsite/papers/g/Gunarat2. PDF 12) brandchannel. com/features_effect. asp? pf_id=315 13) http://en. wikipedia. org/wik i/Big_Five_personality_traits#Openness_to_experience

Hitler Essay Example | Topics and Well Written Essays - 500 words

Hitler - Essay Example Hitler at sixteen years old dropped out of school and went to Vienna with the intention of pursuing his dream. However, things did not out on his favour and the school where he was to attend refused to enroll him. He had to fend for himself doing all manner of undesirable jobs so as to survive. During this stay, he developed an interest in politics. His anti-Semitism and discernment of Jews started here (The Jewish Library, 2014). After five, years, Hitler decided to relocate to Munich where he joined the Germany army. His potential of a brave and skillful soldier were quite evident and was promoted through the ranks. He participated in World War I which Germany actually lost the war. There was much causality including him which led him to be admitted in hospital for several months. Devastated by the aftermath of the war he believed to be the person who was going to liberate German from its enemies. After healing, he was sent to spy on groups which seemed to be a threat to the German rule at the time. However, he deserted his mission and imposed himself as the leader of the group he was to spy on. Hitler is one of the best orators of all time; this talent helped him gain popularity among the people. With time, he increased the membership of the group tremendously. His dictatorship began to be visible as he never tolerated any opponents. He had a special force that could teach a lesson those who opposed him an d those that disrupted his meetings (The Jewish Library, 2014). His growing popularity made him attempt to overthrow the government but failed terribly and was sentenced to serve a 5yr jail term. However, the nine months spent in jail taught him important lessons in life about politics. After being released he decided in order to be the leader of Germany he had to gunner enough popularity and influence. His great speeches helped him receive support from the people that felt oppressed by the then regime.

INTERNATIONAL POLITICAL ECONOMY Essay Example | Topics and Well Written Essays - 1500 words

INTERNATIONAL POLITICAL ECONOMY - Essay Example To this date, the islands are semi-autonomous with their own president and legislature and are mainly inhabited by Arabs and Africans with Islam as the main religion (Cunningham, 2010). Tanzania’s first president was Julius Nyerere who led a single party state and nationalized all core industries and formed Ujamaa. This was a rural-based collective movement of African socialism and self-reliance (Tripp, 1997). The movement faced increasing popular discontent and was slowly abandoned in the 1980s (Green, 2003). Nyerere was succeeded by Ali Mwinyi. Under Mwinyi’s leadership, the country underwent various reforms and a slow and gradual transition to a market economy, partly due to economic downturn brought on by Ujamaa and centralized economic management (Tripp, 1997). Tanzania’s Economy Tanzania’s economy depends greatly on agriculture, which accounts for 50% of GDP of which 10% is contributed by livestock (Cunningham, 2010). Agriculture accounts for 85% of Tanzania’s exports and employs more than 80% its working population (Cunningham, 2010). Topography and climatic conditions however, limit cultivated crops to merely 4% of the total land area (Green, 2003). The Industrial sector is mainly characterized by processing of agricultural goods and light consumer products. Currently, Breton wood institutions and international donors have offered funds to revitalize the country’s obsolete economic infrastructure and reduce poverty. Growth in the last two decades characterized a lift in industrial production and a considerable rise in output of minerals led by gold (Cunningham, 2010). Current banking reforms have also facilitated an increase in private sector growth and investment (Green, 2003). Sustained donor aid and sound macroeconomic trade policies and regulations supported real GDP growth to around 6.4% annually in 2010 as noted by Cunningham (2010). The populace of Tanzania is concentrated along the coast region and islan ds, the fertile northern and southern highlands as well as areas bordering Lake Victoria. The arid and semi-arid central region is sparsely concentrated (Buchert, 1994). Likewise is much of the fertile and well watered far west, comprising of the shores of Lake Tanganyika and Lake Malawi. Nearly, 80% of its population lives in rural communities (Green, 2003). Tanzania’s Educational sector Tanzania recognizes the role of the education sector in realizing the overall growth and development goal of enhancing living standards of its citizens. Numerous policy and structural reforms have been started in the country to enhance quality of education and ensure universal primary education for all (Cunningham, 2010). Abolition of primary school fees through PRS1 was the first step toward this goal. This was to reinforce the relationship between education offered at all levels and the socio-economic development of the country (Buchert, 1994). In mid 1990s, the government undertook to dev elop the Education Sector Development Programme (ESDP) to tackle the existing problems and face the new challenges emanating from on-going socio-economic reforms initiated earlier and the rising demand for manpower development in line with rapidly transforming technological advancement (Buchert, 1994). The government adopted PRS1 that led to introduction of Complimentary Basic Education in Tanzania (COBET). COBET addresses educational needs for the out-of- school children and youths who

Benefits of Early Intervention Social Work

Benefits of Early Intervention Social Work A definition of Early Intervention can be to engage in childrens and young peoples life at the earliest possible stage, regardless the fact that a problem has already emerged or not, using mainstream/ universal or targeted/ specialist services. In the first place, Early Intervention programmes provide and support children and young people with appropriate equipment (social, emotional, physical) to start or continue their life with the best chances becoming better parents in the future, for example Childrens Centre for Early Years, SEAL and PATH programmes in Primary school, Life Skill Training programmes in Secondary schools. In the second place, Early Intervention programmes provide support as soon as there is evidence that a child is or may be in need, so the situation need to be resolved at the earliest possible preventing more harm. For example, Safer Families Project where domestic abuse and conflicts are present in the family without reaching the social care intervention thresh old, Family Nurse Partnership provided to the first time mothers meeting the criteria, Functional Family Therapy for young people with early symptoms of behaviour disorders. The programmes can be offered to either all children or targeted ones. Early Intervention does not refer only to Early Years as childrens and young peoples needs may occur during several stages in their life, for example during transition or transfer from the primary to secondary settings, after a difficult and life changing situation like a death of a parent or teenage pregnancy. According to the literature, Early Intervention provides beneficial outcomes to children, family and community; maximizes the childs and familys chances for success, provides lasting benefits in childrens life, prevents persistent social problems, social exclusion and damaging parenting and is cost-effective with long term public savings (Allen, 2011, Pithouse 2007, Barnes and Freude-Lagevardi 2002; Early Intervention: Securing good outcomes for all children and young people, 2010). In a sense it is about break in a causal chain (Pithouse, 2007), and we can achieve this by making children ready for school, ready for secondary school and ready for life (Allen, 2011; Allen and Smith 2008). It is, also, mentioned in Support and Aspiration: A new approach to special educational needs and disability (2011) that key aspects for childrens future success are the early identification of a problem and timely engagement and support. Moreover, independent reviews (Munro 2011, Field 2011, Allen 2 011, Tickell 2011) have concluded that it is important to provide support at the earliest possible opportunity so as to improve a childs life. Even if a problem appears later than early years, early intervention means to deal with the problems as soon as possible. Factors for effective Early Intervention According to Doyle et al (2007) quality, dosage (intensity), timing, service orientation, differentiated benefits (able to recognize risks and address childrens multiple problems) and continuity of support (long lasting) are basic factors making Early Intervention programmes effective. Pithouse (2007) adds to this list that Early Intervention programmes need to be preventative, protective, holistic, flexible, no stigmatizing and able to build trust and provide long term beneficial outcomes. Holistic Considering Early Intervention, we need to take into account children and young peoples context that is family and community. For example, in several cases, school attendance and behaviour are connected to issues related to family, school and community factors like parents/ carers out of employment, young carers, looked after children, high rate of community crime or gang activity. There are little chances to reach our outcomes, if we try to resolve attendance and punctuality concerns in one dimension omitting the multidimensional aspect of the problem. According to Taylors recommendation (2012) for improving overall school attendance, we need to focus on and identify vulnerable pupils since primary school years (even nursery and reception), who raise concern and support parents who fail to get their child to school regularly. According to the Government (Gove, 2012), the main concept is to get students into good habits of attendance from an early age; which along with punctuality are important skills for their future professional life and benchmarks to maximise the opportunities to achieve their potential. Long Lasting In Early Intervention: Next Steps (Allen, 2011), a number of programmes are presented which have been evaluated by specific standards and selected by their effectiveness and cost effectiveness. Still there is work to be done to improve, evaluate and apply them to national level. In general, regarding early intervention we need to wait for the long term effects to be present. For example, as Pithouse (2007) mentions the effectiveness of Sure Start pre-school programmes cannot be evaluated as the Government will replace them with Childrens Centre services. It is, though, important support to be provided after the intervention stage is completed to maintain the benefits and positive outcomes (Doyle, 2007). Preventative According to Pithouse (2007), prevention is better than cure. It is well stated in Allen (2011), that English policies have funded millions in later intervention; however early intervention is cost effective with pay offs. It is also summarized in Making Sense of Early Intervention: A Framework for Professionals (Centre of Social Justice, 2011) that there is a need of commitment to prevention. Timing Moreover, intervening early to childrens life provide better benefits in long term. Considering Early Years, early childhood is a key period for cognitive, brain and emotional development and if issues are not resolved during early years then later attempts are less likely to succeed (Allen and Smith, 2008). However, Government may be slightly oriented to Early Years (Her Majestys Treasury et al., 2006) we need to focus and engage early in childrens life and all professionals working with children, young people and families need to be able to notice the early signs of a problem and be adequately trained either to provide support or refer the case. As mention above, within the idea of early intervention, multi-agency working is most of the times needed to address and identify needs, to implement strategies and provide support to child and his family. The strategies of the early intervention implemented in each country, though affecting each other and based on same needs for children (illness, mental health, family, pre-school support, attainment) are part of the welfare system and defined by economic and cultural factors. There are for example the universal systems and the more targeted systems, differing on the physical and ideological nature of provision. The history and culture of the country and the definitions of normality, for example the structure of the childhood, the meaning of a good citizen define the strategies that take place and the targets that need to be met (we intervene in a childs and young persons life to provide support and guide them to a better future according to the societys standards) One of the questions rising is after the recognition of risks and problems how we can evaluate the depth and the immense of the problem identifying the child and the services we need to provide, and how we select the child, according to which selection criteria, is he/she the right person or they are the ones asked for the programmes? For example, in a school environment a child being polite and quite may slip through the net; when there are problems we need to make professional decisions following the standards put by the school, community, government. Following, by the intensity of the provision; it will be a long term or short intervention? Also, we need to take into account the timing of the intervention and whether a proposed intervention is feasible in a communitys context and nature. Another, basic question is about the quality of the programme and how flexible it can be. As we talk about individuals needs, the targeted programmes need to be as personalised as possible to meet the childs needs. From my perspective, it cannot be one programmes fits all. Taking into account, the school community, with a small number of 700 students, and 100 students with attendance concerns; it happened to have 50 different personal attendance plan for each of them as each one had specific needs. How feasible is that to happen nationally (Education and Health plan); however, time and resource consuming it is small units may worth applying identified action and progress plans. Check QUALITY. Regarding the long lasting effect it is hard to have a general yes answer as we have narrow trials, but we can use the example of US Head Start pre-school. Finally, as we have already mention, a programme need to be holistic taking into account the childs needs, physical, emotional, social development, strengths and weaknesses and, also, taking into account family and community aspects. Sometimes people receiving targeted services feel stigmatised and it is better these services to be provided universally, however it may be costly. Now, if we invest in early years then less and less targeted services will be used in the future. We can notice the governments aspiration to support families through projects like Safer Families, Family Focus, Childrens Centres (support to parents), and Family Nurse Partnership etc. Moreover, the new CAF orients to a whole family approach rather than child one. Finally an important factor is trust and good relationship, shared decision making and cultural background so children and families can rely on the professional (see also the paper of the view of young people) According to Pithouse, there is positive evidence for small innovative programmes regarding short and intermediate outcomes for child health, safety and wellbeing and for parent self-esteem, parenting and parent employment. There also the following questions to be asked (1) Who does What, when, where, with whom and how we ensure that it happens (2) how we disperse the available resources and dispose them to have the desired impact (3) are we looking for short term, intermediate or long term benefits (4) decide which of the strategies in what time were effective and successful. As early intervention is a multifaceted approach Finally, we need to take into account the relationship between universal/ mainstream and targeted services and the relationship between information technology and frontline workers. As the pressure on professionals is increasing to meet targets and provide beneficial outcomes, there can be challenges in the relationship between universal and specialist services. For example, universal services claim that due to resources they can provide standardize and brief services however they could provide more if they have the appropriate resources and workforce, which prefer to be employed by the targeted services. At the end, children return to mainstream after the targeted services, however there is need to sustain balance and mutuality between mainstream and targeted services to sustain the gains from the provision. Regulatory framework of assessment procedures, metrics and timelines, electronic monitoring, information sharing claim their capacity to help us react early, swiftly and transparently however is early intervention applied? Can early intervention be delivered in front of a computer rather than by front line workers? Is information reaching the front line practitioners or stays in a loop for managerial aspects? Can complex human problems be identified by computers? Are all practitioners accessing computers to share their information? Who is accessing the information, is family under surveillance? The benefit is that early needs may indeed be identified early and we can monitor if services are responding. We can check if services were timely and commensurate however we cannot check if intervention met a set of human encounters. Emerging Paradigm As we have already mentioned, early intervention needs to consider childrens à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ family community outcomes. For example, we cannot improve a childs attendance when he is a young carer with one parent on drugs without any provision provided form the community; for every action taken we need to take into account this childs context. France and Utting (2005), proposed a more flexible and multi layered approach based on risk and prevention focused intervention. Our aim is to minimize and reduce risks factors and incidents of future problems via strategies that support and protect children. We need to promote resilience to children through strengthening the bonds among children, family, school and community and rewarding positive behaviours. The challenges of this approach are the timing, process and setting of the strategies and also the closeting, duration and intensity. In the UK, work is under progress so this programme has universal and effective aspect as strategies have been taken nationally (ten years plan to improve and promote services à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ Every Child Matters, Department of Health and Department of Education and Skills 2004), regionally (multi-agency joined up working and partnership for childrens services) and locally (community based children services, extended school, family focus and support). From the above initiatives we need to wait to see if there is evidence of benefits reducing children misfortune. For example the initiative for extended child care helps mother to get back to work. However, is that a good benefit or young children miss attachment? Intervention programmes so far are based on UK and US studies, however we need to have clear proof of what work in there will be a new policy. (Allen, 2011). It may be politically and morally uncomfortable to wait but it is better to have assurance rather than assumption of benefits. From a professionals point of view, early intervention is effective and provides benefits, however from a users point of view early intervention can be thought as invasive (justified by all when urgent protection is needed), ineffective and wasteful, for examples when benefits are not immediate, harmful, as users can be stigmatised and expensive, considering this money to be provided in a different urgent service. For example, students feel ashamed when parents come to school to discuss concerns and there are examples of parents refusing to come due to not be stigmatised that there is a problem. Another example, from our Extended School is that parents are reluctant to engage as there are no obvious immediate benefits for their child. A proper campaign and rise national awareness about early intervention and available services need to be on top of governments agenda. Early intervention needs to take into account childrens right, provide participative dialogue, tackle systemic inequalities and build social capital (trust, commitment, and adherence to socially approved and legitimate norm). This can lead to minimizing crime and maximizing social stability. There is a need for an integrated prevention paradigm taking into account the child, the family and the community. Government is in favour of prevention and early intervention (Early Intervention Grant, Early Intervention Foundation) however children are still slipping through the net as our main concerns were reorganisation, network coordination and information sharing and not provide the basics to our children. As it is made obvious from the above, multi-agency working needs to be supported and reinforced to provide effective services. Conclusion We need to support strategies that they can lead to solidarity supporting each other, minimizing social exclusion and dysfunction, investing in the social capital as, especially in the UK, communities are multi-ethnic and multi-racial with fewer and more subtle relationships among its members. The effects of economic and global culturalization had changed the demography, identities, competences and life pathways so we need to learn about the children and their experiences. We cant think the same cases that we thought twenty or even ten years earlier. Early intervention and early years services need to take into account shared identities and solidarity and they need to be mentioned in policy. As we have already mentioned, early intervention programmes need to take into account the wider problems of family instability, community decline and youth disorder. Knowledge of children in need is bigger and better; issues of risks and resilience are more familiar; importance of working together; there is a small but robust evidence for effective early intervention; early intervention needs to engage with children and families in multiple ways and levels; multidisciplinary practice and research should be high on the policy agenda; in the US clear cost benefits from early intervention, now studies are conducting in the UK. Our meta-policy challenge of our era is with what idea, from where and with whom we will co-construct better practice to meet the challenging needs of children. There is need for more comparative policy research, national benchmarking and peer review of initiatives in other countries.

Marketing Project Proposal Essay

Can Starbucks pose a threat to Cafà © Coffee Day India? – A lot is happening over coffee! Introduction : Starbucks is the world’s largest coffee house and it has already established itself in the Asian economies of China and Japan. Its recent move to enter into the Indian sub–continent is seen as its market strategy to capture market share in one of the largest emerging economies in the world. CCD, being the undisputed player in the coffee market (with approx. 60% market share) in India, is a well established brand. Objective : To analyse whether Starbucks can pose a threat to the established dominant brand CCD in India. Current Scenario: The coffee chain market in India is more than Rs.1000 crores and is growing at 30% Y-o-Y. Cafe Coffee Day is the biggest coffee chain in India. It has 1550 outlets scattered around Tier-1 and Tier-2 cities in India.1Starbucks entered the Indian market in 2011 with a JV with Tata Global Beverages and currently operates from 40 stores across India and is fast acquiring the high end customer segment.2 Methodology of analysis : a) 5C framework for Starbucks a. Understand the positioning and goals and objectives of Starbucks and CCD b. Understanding the threat that Starbucks pose to CCD and predict future initiatives of each. c. Analyse the market structure, motivation, distribution channels and income level of customers. d. Climate – Indian coffee consumption market and b) Determine the POP and the POD between Starbucks and CCD c) Brand Strategy Frameworks i) Bull eye ii) Color wheelpage iii) Brand Resonance Model iv) Specific to Starbucks- Ansoff’s growth Matrix for strategy of starbucks

Operating System Upgrade Plan

After the full investigation and the different failure scenarios have been taken into consideration a backup and disaster recovery plan can be considered Marriott, 2010). At this point a documentation of the Windows 2008 RE environment should be created and should include: Server configuration documents Server build documents Network diagrams Network device configuration SAN configuration Software documentation Service accounts and password documentation (Marriott, 2010). Windows Server 2008 RE has a built-in program that is a powerful backup system simply called Windows Server Backup that comes as part of the install.The Windows Server 2008 RE backup can backup and restore system, file, folder, and application data. Administrators can easily backup data to locally attached disk, network shares, and DVD writable media (Marriott, 2010). Describe operating system file and services security features. NUTS will be the chosen file service for HAS. NUTS is very popular and has been around since NT 3. 5. 1 The NUTS file system has all of the features needed and is highly reliable, scalable, secure, and manageable. NUTS is a good fit for HAS because of the healthcare facilities size and locations.NUTS not only supports large volumes, it will help with sharing permissions teens the healthcare facilities, 4 hospitals, 10 clinics, the physician's practice, and the research facility. Departments such as accounting and medical records do not need the same permissions and NUTS will allow for the correct paths to be setup (Marriott, et al. , 2010). Describe operating system configuration activities that support an appropriate hardware requirements solution. Before proceeding with the server installation certain prerequisites must be followed. Taking time to compile a list of needed items will allow for a faster installation.

The Presidency Of William Bill Clinton - 926 Words

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